How Momentum Is Engineered
Cue’s 4-Dimensional Marketing Plan™ approach is informed by over 14 years of repeated exposure to high-pressure environments and built on a set of guiding principles.
1
Sequence
Momentum is built through the right moves in the right order, not more volume.
2
Stakeholders
Every person shaping perception — customers, press, partners, community, internal team — is accounted for.
3
Relationships
Strategic partnerships and warm networks consistently outperform isolated marketing channels.
4
Precision
When reputation and timing are on the line, focused effort beats broad effort every time.
This philosophy informs every engagement — from early-stage strategy through national launch campaigns
Our Team
Cue was built by Chelsea Sutton, who spent her career inside the environments where high-stakes performance actually happens.
Chelsea Sutton
FOUNDER
Chelsea Sutton grew up in an entrepreneurial family in the equine industry. She watched her parents build institutions from the ground up — from Dygert Stables, a horse training and breeding operation to developing the NRHA judges program, running national competitions, and expanding and operating facilities at the scale of the 300-acre WestWorld of Scottsdale. That exposure shaped an early understanding of how entrepreneurship can solve problems, change lives, and how leadership, visibility, and timing intersect when organizations scale.
At 19, Chelsea began announcing live equine events. She announced from Temecula, California, to Paris, France, The AQHA World Show to The Run For A Million Qualifier, becoming the first woman to announce the National Reining Horse Association Derby. At that level, live environments operate on timing, crowd psychology, and the ability to read what a moment requires in real time. There is no second take.
This live event experience paired with Chelsea’s passion for teaching has provided her the opportunity to speak on stages for business, marketing and conference hosting. From intimate high-impact workshops for 12, to stages of thousands, Chelsea offers keynotes, educational seminars and emceeing.
Launch environments operate under the same conditions as live events — compressed timelines, public perception, and significant financial stakes. This operating instinct became the foundation of Cue’s approach: read the environment, identify the leverage point, and move with precision. Chelsea has spent 14+ years building a repeatable proprietary framework that the entire Cue PR + Marketing team utilizes.
It is not a philosophy written on a wall. It is how the work actually gets done.
After graduating from Arizona State University with his Bachelor’s of Science in Business Management, Nish has crafted a career rooted in helping others achieve their dreams. Nish is passionate about aligning client’s business and marketing activities with their purpose and passion. He has worked in every major facet of marketing, from organic and paid content to campaign planning and public relations, and now operates as a Senior Marketing Strategist overseeing Cue PR+ Marketing’s client campaigns.
Nish has been with Cue PR + Marketing for over 7 years and has been at the helm for building the strategy for successful client launches from Andretti Indoor Karting & Games (7 locations) to award winning nationally acclaimed locally-owned restaurants such as Elliott’s Steakhouse (A Top 100 US Steakhouse, by Yelp).
MARKETING STRATEGIST
Nish Menon
Our StoryFounded in 2012. Focused since then.
Founded in 2012, the ConsultMent Agency evolved from a broad marketing services firm into a specialized advisory focused on launch visibility and defining growth moments. Built on years of campaign execution, the work has been refined into a focused strategic discipline informed by campaigns across industries, including hospitality, entertainment, fintech, food and beverage, non-profits, real estate, equine organizations, and multi-location concepts in Arizona, Texas, Florida, New York, California, Mexico, and the Carolinas.
Cue PR & Marketing represents the next evolution of that trajectory: a narrow focus on high-stakes — a continued commitment to clarity, timing, and momentum for experiences that impact lives.
The credentials that back it up.
Chelsea’s career has spanned environments where performance is public, timing is unforgiving, and outcomes are measurable. She is an Amazon bestselling author of The Wisdom of the Silver Sisters and a former adjunct marketing instructor at Arizona Christian University. Her campaign work has ranged from Taylor Sheridan’s Bosque Ranch to the Manny Pacquiao Foundation.
The agency’s client portfolio includes nationally acclaimed celebrity Chefs like Chef Jeff Kraus of Crepe Bar, locally owned coffee shops like Maple House, national entertainment concepts like Andretti Indoor Karting and Games, and financial organizations like Amplify Platform, which scaled from $2 billion to $18 billion assets under management after a Cue-led rebrand. These engagements reinforce a consistent pattern: when visibility decisions are made with strategic clarity, momentum compounds.
The industries we understand.
Hospitality
Live events
Entertainment
Experiential
Multi-Family Housing
Equine and Agricultural
Food and beverage
Real Estate
Tourism and Placemaking
Fintech
Multi-location concepts
Independent retail
Nonprofits with national reach.
Our AlliesPartnerships make it possible.
We owe much of our client’s (and our) success to the wonderful partners who support us along the way. Cue PR + Marketing is by design a boutique lean team that leverages relationships, consultants and partnerships to help achieve larger than life dreams. From Public Relations firms to allied agencies, cinematographers, creative directors, studios, and business consultants, when you work with Cue PR + Marketing, you gain access to a network that reaches far and wide without the overhead.